The long-term problems at Fox News were exposed as
CNN beat Fox News among the key age 25-54 demo for four straight days
last week.
TV Newser reported:
According to Nielsen data, CNN beat Fox News for first place in the demo most coveted by advertisers from Thursday (6/25) through Sunday (6/28). Fox News remained first among total viewers.During Friday’s huge news day-the Supreme Court gay marriage ruling, the escaped prisoners in New York, terror attacks in Europe-CNN won the demo for total day with an average audience of 243,000 (compared to Fox News Channel’s 193,000).In prime, CNN won in the demo each hour from 4 p.m. ET through 11 p.m., with Anderson Cooper taking a narrow win over FNC’s O’Reilly Factor while Bill O’Reilly was off for the night, and Wolf Blitzer beating FNC’s The Five by a big margin, 405,000 to 277,000.
Younger viewers avoid Fox News like the plague. The
whole purpose of moving Megyn Kelly to 9 PM was to attract younger
viewers. The Five was also intended to attract younger viewers. Instead,
Wolf Blitzer and his beard of doom is attracting more younger eyeballs
than Fox News.
Fox News is a big fish in an evaporating cable news
pond. Jeff Zucker appears to be well on his way to righting the ship at
CNN. Zucker has found that mix of hard news, original series, and
documentaries appeals to a broad spectrum of viewers.
As
long as Fox News has the conservative market cornered, they will
continue to lead in terms of overall viewers, but when one examines the
long-term future, Fox News has some real problems. The United States is moving back to the left as a country, and the big bad Republican media Death Star that is Fox News is beginning to show signs of crumbling.
No comments:
Post a Comment